Certificate
This is to certify that
Sergei Petrov
Has successfully completed the course
The Nature of a Product
By Ivan Zamesin
Level of completion
Basic
As part of solving a task he conducted
10 JTBD-interviews
Batch 55
17 July — 28 August 2025
The certificate of this level is given to the participants, who have conducted from 10 to 19 JTBD interviews in the b2b segment or from 16 to 25 JTBD interviews in the b2c segment. The number of interviews conducted by the participants during the training correlates with the skill formation: those who held 20+ b2b interviews or 25+ b2c interviews, on average, hold 10+ interviews per quarter.